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Vevo
Vevo (; ; stylized vevo or VEVO) is a multinational video hosting service owned and operated by a joint venture of Universal Music Group (UMG), Google, Sony Music Entertainment (SME), and Abu Dhabi Media, and based in New York City. Launched on December 8, 2009, Vevo hosts videos syndicated across the web,〔Carr, Austin. ''Vevo CEO on MTV, Jersey Shore, Google TV, Music Videos''. Fast Company.com, October 27, 2010.〕 with Google and Vevo sharing the advertising revenue.
Vevo offers music videos from two of the "big three" major record labels, UMG and SME. EMI also licensed its library for Vevo shortly before launch; it was acquired by UMG in 2012.〔(【引用サイトリンク】url=http://www.guardian.co.uk/media/2012/sep/21/universal-emi-takeover-approved )〕 Warner Music Group was initially reported to be considering hosting its content on the service, but formed an alliance with rival MTV Networks (now Viacom Media Networks).〔(MTV Overtakes Vevo as Top Online Music Destination ) - Wall Street Journal, 8 September 2010〕 In August 2015, Vevo expressed interest in licensing music from Warner Music Group.〔Flanagan, Andrew (August 13, 2015). ("Vevo, Revivified, Looking to Strike a Deal with Warner Music Group" ), ''Billboard''. Retrieved September 13, 2015.〕
==History==
The concept for Vevo was described as being a Hulu for music videos,〔 with the goal being to attract more high-end advertisers. The site's other revenue sources include a merchandise store〔(Release Notes: Facebook Like Button, Vevo Store and more ) - Vevo.com, 8.4.10〕 and referral links to purchase viewed songs on Amazon Music and iTunes.〔(Notes from the Factory Floor ) - Vevo.com, 5.20.10〕 UMG acquired the domain name vevo.com on November 20, 2008. SME reached a deal to add its content to the site in June 2009. The site went live on December 8, 2009, and that same month became the number one most visited music site in the United States,〔(Vevo Launches as #1 Music Network in the US ) Vevo.com, 13 Jan 2010〕 overtaking MySpace Music.〔(YouTube Helps Vevo Overtake MySpace Music In The U.S. ) - Techcrunch, 13 Jan 2010〕
In June 2012, Vevo launched its ''Certified'' awards, which honors artists with at least 100 million views on Vevo and its partners (including YouTube) through special features on the Vevo website.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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